10最好的公共关系教程推荐

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特写 iPhone，显示 Udemy 应用程序和带笔记本的笔记本电脑有数以千计的在线课程和课程可以帮助您提高 公共关系 技能并获得 公共关系 证书。

在这篇博客文章中，我们的专家汇总了 10 个精选列表 最好的 公共关系 课程, 现在在线提供的教程、培训计划、课程和认证。

我们只包括那些符合我们高质量标准的课程。我们花了很多时间和精力来为您收集这些。这些课程适合所有级别的初学者、中级学习者和专家。

以下是这些课程以及它们为您提供的内容！

10最好的公共关系教程推荐

课程名 在校生（人数） 评论（计数）
1. Public Relations: Media Crisis Communications 我们的最佳选择 40789+ 1338+
2. Public Relations: How to Be a Government/PIO Spokesperson 17364+ 93+
3. The Ultimate Public Relations Masterclass 6089+ 1973+
4. Modern PR — How To Get Press Coverage For Your Business 5491+ 1223+
5. Writing Press Releases 5454+ 76+
6. “Press Coverage, Publicity & Public Relations For Branding” 4615+ 411+
7. Copywriting Public Relations – master PR publicity skills 2482+ 151+
8. Social Media Strategy: 9 Steps for Business and Government 2467+ 94+
9. Startup PR: Getting Press on a Tight Budget 1452+ 168+
10. Public Relations Fundamentals Masterclass 2022 Course 817+ 75+

1. Public Relations: Media Crisis Communications 经过 “TJ Walker, Media Training Worldwide Digital” Udemy课程 我们的最佳选择

Public Relations: You can shape and control your media messages at the worst possible times

截至目前，超过 40789+ 人们已经注册了这门课程，而且已经结束了 1338+ 评论.

课程内容
You Can Handle a Media Crisis and Come Out Ahead
Housekeeping Matters
Extra Videos

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2. Public Relations: How to Be a Government/PIO Spokesperson 经过 “TJ Walker, Media Training Worldwide Digital” Udemy课程

Public Relations: You can communicate the messages of your agency to the media. Master every media encounter.

截至目前，超过 17364+ 人们已经注册了这门课程，而且已经结束了 93+ 评论.

课程内容
“You Can Have 100% Control Over Your Message and Image
To Be Believable and Credible, You Must Look Believable On TV
Creating a Winning Message
Answering Questions in a media Interview
Speaking in Sound Bites
Housekeeping Matters
Conclusion”

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3. The Ultimate Public Relations Masterclass 经过 Heather Baker Udemy课程

Everything you need to know to be successful at PR in a digital world

截至目前，超过 6089+ 人们已经注册了这门课程，而且已经结束了 1973+ 评论.

课程内容
“Introduction
Introducing PR
Research and planning
Generating ideas
Media Relations
Social Media
Other PR tactics
Writing for PR
Strategic PR Planning
Issues management and crisis communications
PR, ethics and the law
Your PR career
Conclusion”

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4. Modern PR — How To Get Press Coverage For Your Business 经过 Brad Merrill Udemy课程

“A proven public relations / PR system to get press coverage for your company or product, from a journalist’s perspective”

截至目前，超过 5491+ 人们已经注册了这门课程，而且已经结束了 1223+ 评论.

课程内容
Introduction
Things To Consider Before You Begin
Building And Leveraging Relationships
Cold Outreach
After The Pitch
Making Reporters Come To You
Wrapping Up

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5. Writing Press Releases 经过 Brian Dale Udemy课程

Writing Press Releases

截至目前，超过 5454+ 人们已经注册了这门课程，而且已经结束了 76+ 评论.

课程内容
How to Write a Press Release
Press Releases Explained
Release Examples
Writing Basics
Press Release How to
Course Extras – Powerpoint Presentation

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6. “Press Coverage, Publicity & Public Relations For Branding” 经过 Alex Genadinik Udemy课程

“Public relations to reach 100,000+ potential clients with strategies to get publicity & press coverage for branding ASAP”

截至目前，超过 4615+ 人们已经注册了这门课程，而且已经结束了 411+ 评论.

课程内容
Course introduction: Watch this first to understand what you get from the course
Introduction and publicity fundamentals
Your publicity story to stand out and grab attention
Reverse publicity method
Press clubs to network with journalists
Actionable strategies you can start implementing today
Press release writing and sending out – good for unique and compelling companies
Publicity stunts
Publicity for a book or book launch
Case study of how one CEO got millions of visitors from free publicity
How to get interviewed on radio shows and podcasts
One place to put all your important pages and share
How you can start a show for branding and reverse publicity
Storytelling for publicity and telling your brand story better
Hiring and outsourcing for publicity
Creating a professional LinkedIn profile
Conclusion and further resources

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7. Copywriting Public Relations – master PR publicity skills 经过 “Len Smith, Sean Kaye” Udemy课程

“BECOME A PR PRO WORKING FROM HOME. ADD A NEW REVENUE STREAM or DRIVE YOUR BRAND, FAST.”

截至目前，超过 2482+ 人们已经注册了这门课程，而且已经结束了 151+ 评论.

课程内容
“FREE tasters
Getting started
Become a VOICE IN YOUR INDUSTRY
Understanding Keywords
Press Releases and White Papers
Success metrics, online and off
It’s a wrap”

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8. Social Media Strategy: 9 Steps for Business and Government 经过 Laurel Papworth Udemy课程

WRITING & Implementing a SOCIAL MEDIA STRATEGY Marketing Public Relations & Comms Social Media Managers

截至目前，超过 2467+ 人们已经注册了这门课程，而且已经结束了 94+ 评论.

课程内容
“About Social Media Strategy for Corporate Government Social Media Managers
Social Media: Purpose vs Values
Market Segment and Avatar Communications
Social Spaces and Which Platform?
Identifying Personal Brand Gamification
Engagement Lifecycle Strategies
Key Influencers, Bloggers, Twitterati Strategy
Voice and Etiquette/Behaviour Strategies
Social Media Campaigns and Activities
RITUALS: Creating a Conversation Diary
Finish and Wrap”

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9. Startup PR: Getting Press on a Tight Budget 经过 Erica Swallow Udemy课程

Tech journalist Erica Swallow shares her public relation strategies for getting press for your startup.

截至目前，超过 1452+ 人们已经注册了这门课程，而且已经结束了 168+ 评论.

课程内容
INTRODUCTION
PERFECTING YOUR PITCH
COMMUNICATING WITH JOURNALISTS
FINDING JOURNALISTS
CONCLUSION
BONUS: STARTUP PR PANEL

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10. Public Relations Fundamentals Masterclass 2022 Course 经过 David Swinfen Udemy课程

“PR skills, tactics and strategy for Personal Image Building and Corporate Communications”

截至目前，超过 817+ 人们已经注册了这门课程，而且已经结束了 75+ 评论.

课程内容
Public Relations for Everyone: PR for Personal Brand Building & Corporate Comms

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下面是一些关于学习的常见问题公共关系

学习公共关系需要多长时间？

“学习公共关系需要多长时间”这个问题的答案是。 . .这取决于。每个人都有不同的需求，每个人都在不同的场景下工作，所以一个人的答案可能与另一个人的答案完全不同。

考虑这些问题：你想学习 公共关系 是为了什么？你的出发点在哪里？您是初学者还是有使用 公共关系 的经验？你能练习多少？每天1小时？每周40小时？ 查看本课程关于 公共关系.

公共关系 学起来容易还是难？

不，学习 公共关系 对大多数人来说并不难。检查这个 关于如何学习的课程 公共关系 立刻！

如何快速学习公共关系？

学习 公共关系 最快的方法是先得到这个 公共关系 课程, 然后尽可能练习你学到的任何东西。即使每天只有 15 分钟的练习。一致性是关键.

在哪里学习 公共关系？

如果您想探索和学习 公共关系，那么 Udemy 为您提供了学习 公共关系 的最佳平台。查看此 关于如何学习的课程 公共关系 立刻！