10最好的程序化广告教程推荐

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特写 iPhone,显示 Udemy 应用程序和带笔记本的笔记本电脑有数以千计的在线课程和课程可以帮助您提高 程序化广告 技能并获得 程序化广告 证书。

在这篇博客文章中,我们的专家汇总了 10 个精选列表 最好的 程序化广告 课程, 现在在线提供的教程、培训计划、课程和认证。

我们只包括那些符合我们高质量标准的课程。我们花了很多时间和精力来为您收集这些。这些课程适合所有级别的初学者、中级学习者和专家。

以下是这些课程以及它们为您提供的内容!

10最好的程序化广告教程推荐

1. Introduction to Programmatic Advertising – Digital Marketing 经过 Ben Silverstein Udemy课程 我们的最佳选择

Learn the inner workings of a massive digital industry – How advertisers use programmatic to execute their digital buys

截至目前,超过 4697+ 人们已经注册了这门课程,而且已经结束了 1437+ 评论.

课程内容
“Introduction to Programmatic Advertising
Digital Marketing Introduction – Programmatic Advertising
Programmatic vs. RTB – Defining RTB and Programmatic
Auctions – Waterfalls, Header Bidding, and all about Programmatic Auctions
Recap & Thank You!”

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2. The Complete Programmatic Advertising Course – 2022 经过 Alex Vasileiadis Udemy课程

The Longest & Most Complete Programmatic Advertising Course on The Entire Web. Learn Programmatic Media Buying & Selling

截至目前,超过 3957+ 人们已经注册了这门课程,而且已经结束了 1192+ 评论.

课程内容
“Welcome To This Course
The Evolution of Display Advertising
Introduction to Programmatic Advertising
Programmatic Advertising Ecosystem
Programmatic Media Buying Methods
Programmatic Advertising Formats
Tactics & Operations for Advertisers
Tactics & Operations for Publishers
Challenges & Future of Programmatic Advertising
How To Practice Your Knowledge
Thank You, Certificate & Feedback”

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3. Introduction to Programmatic Advertising 经过 Rohit Uttamchandani Udemy课程

The most comprehensive introductory course on programmatic advertising that you will find on the internet.

截至目前,超过 1116+ 人们已经注册了这门课程,而且已经结束了 420+ 评论.

课程内容
“Welcome to the Course
The Programmatic Advertising Ecosystem
Programmatic Advertising Terminology
Programmatic Advertising Concepts – Brand Safety, Ad Fraud and Viewability
Types of Programmatic Advertising
The Google Programmatic Ecosystem
Programmatic Advertising vs Standard Display
Programmatic Advertising Success Stories
Review and Wrap Up”

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4. Complete Programmatic Advertising Course with Tools – 2021 经过 Ovais Ahmad Udemy课程

“Learn from basics of Programatic Advertising to traffic campaigns with DV360, CM360 and Oracle BlueKai”

截至目前,超过 656+ 人们已经注册了这门课程,而且已经结束了 165+ 评论.

课程内容
Introduction to programatic Advertising
DV360 – Step by Step Guide to UI
DMP (Data Management Platform)
DCM and DV360

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5. Foundation Programmatic Advertising Course 2021 经过 Media Lab Academy Udemy课程

“Foundation Course_Master Programmatic Advertising, Media Buying, and get ahead in Digital Marketing”

截至目前,超过 555+ 人们已经注册了这门课程,而且已经结束了 39+ 评论.

课程内容
Fundamentals of Programmatic Advertising
Demystifying Real Time bidding and the importance of data.
Programmatic Buying Tactics

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6. OTT Advertising Glossary in 35 minutes | MINI COURSE for you 经过 Kanika B Udemy课程

Learn about OTT advertising terminologies & formulae | Digital Marketing | Over-the-top media service | OTT Platforms

截至目前,超过 316+ 人们已经注册了这门课程,而且已经结束了 32+ 评论.

课程内容
Introduction
Understanding OTT
Glossary Section – OTT Terms
Video Terminologies
Product and Marketing Terminologies
Measurement Metrics in OTT Advertising
Conclusion

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7. Introduction to Programmatic Advertising – 2022 经过 Alex Vasileiadis Udemy课程

“Learn About Ad Exchanges, DSPs, SSPs, Ad Servers, RTB, Preferred & Guaranteed Deals, Programmatic Ad Formats & Many More”

截至目前,超过 281+ 人们已经注册了这门课程,而且已经结束了 86+ 评论.

课程内容
“Welcome To This Course
The Evolution of Online Display Advertising
Introduction to Programmatic Advertising
Programmatic Advertising Ecosystem
Programmatic Media Buying Methods
Programmatic Advertising Formats
Strategies & Tactics For Advertisers
How To Practice Your Knowledge?
Thank You, Certificate & Review”

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8. Programmatic Advertising 101 – Digital Marketing 经过 Francesco Hernandez Udemy课程

Learn the principles of programmatic and how it is used to reach more customers while spending less!

截至目前,超过 83+ 人们已经注册了这门课程,而且已经结束了 10+ 评论.

课程内容
“Intro
What is Programmatic Advertising?
How does Programmatic work?
Data, Data, Data
Optimizing your strategy!
The bigger picture”

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9. OTT Advertising MASTERY – Learn about the NEW DIGITAL 经过 Kanika B Udemy课程

OTT Advertising | Everything about OTT Platforms with examples | Over-the-top media service | Digital Marketing Course

截至目前,超过 60+ 人们已经注册了这门课程,而且已经结束了 26+ 评论.

课程内容
“Introduction
All About OTT
POWER of OTT Advertising
How OTT ADS are delivered?
OTT ADS BUYING PROCESS
OTT Ecosystem
Examples of PLATFORMS – Publisher, Programmatic and OTT Video & Hosting
Conclusion”

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10. Introduction to Programmatic Advertising. Basics. 经过 Maria Bulatova Udemy课程

“Learn basics about programmatic ads: display, social, voice, native, TV, etc. and how to integrate in marketing strategy”

截至目前,超过 33+ 人们已经注册了这门课程,而且已经结束了 12+ 评论.

课程内容
Course Intro: Introduction to Programmatic Advertising
Key differences between programmatic versus display network advertising
How Does the Programmatic Ad Work?
Formats of Programmatic Advertising
How to Buy Programmatically? What’s the future of Programmatic?

单击此处获得 95% OFF 折扣,当您单击时将自动应用折扣

下面是一些关于学习的常见问题程序化广告

学习程序化广告需要多长时间?

“学习程序化广告需要多长时间”这个问题的答案是。 . .这取决于。每个人都有不同的需求,每个人都在不同的场景下工作,所以一个人的答案可能与另一个人的答案完全不同。

考虑这些问题:你想学习 程序化广告 是为了什么?你的出发点在哪里?您是初学者还是有使用 程序化广告 的经验?你能练习多少?每天1小时?每周40小时? 查看本课程关于 程序化广告.

程序化广告 学起来容易还是难?

不,学习 程序化广告 对大多数人来说并不难。检查这个 关于如何学习的课程 程序化广告 立刻!

如何快速学习程序化广告?

学习 程序化广告 最快的方法是先得到这个 程序化广告 课程, 然后尽可能练习你学到的任何东西。即使每天只有 15 分钟的练习。一致性是关键.

在哪里学习 程序化广告?

如果您想探索和学习 程序化广告,那么 Udemy 为您提供了学习 程序化广告 的最佳平台。查看此 关于如何学习的课程 程序化广告 立刻!